BUILDERS

Manage inbound queries, communicate frequently with clients and increase ROI on marketing campaigns

builders
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PROBLEM

Little brand awareness, infrequent communication with prospective and current customers, low RoI on marketing campaigns

The real estate sector got badly hit after demonetization, and all the investors, builders, brokers have been keen to get their business back to its track. In such a scenario, it’s not unusual for a builder to try all possible things to maintain the brand value and come back into business with something new. Multiple advertising channels include flexes, pamphlets etc. Website is another way to spread awareness and engage a maximum number of people. However, the lack of a proper system with which he can manage his calls for enquiries, discounts and offers etc. is a problem, and can lead to inability to measure RoI from different marketing channels. No record of calls missed, no SMS system with which one can reach out to existing as well as prospective clients about new deals, offers and discounts – life can unnecessarily get difficult and revenue can get lost. Missing calls over the time and not calling back is a sign of unprofessionalism which often leads to dripping sales.

All of this is can be easily fixed with a cloud telephony system, which will allow the builder to mostly focus on increasing his timelines while his B2C communication takes care of itself

SOLUTION

How Knowlarity’s cloud telephony services help real estate builders

Toll-free Number

With toll-free, prospects and customers can now reach you for free. Having your business just a toll-free call away will allow your customers to reach you conveniently for all queries they have – helping you build better customer relationships and improve customer service.

Missed Call Solution

Measure the RoI on your marketing campaigns using missed call solutions. You may have posted ads offline and online, or you may be running different campaigns. However and there is usually no way to know which ads are driving customers, and which ads are not. When you publish different virtual numbers on different marketing channels, all the prospect will have to do is give a missed call on the number to get a callback. This will allow you to measure the RoI on your marketing campaigns, and also ensure a hassle-free experience for your leads.

Automated Outbound Solutions

Once you have a large customer base, keeping in touch with everyone is difficult. With automated outbound calling and messaging, you can now reach out to your customers with personalized, automated messages and calls and touch base with them every now and then through important updates.

Virtual Number

With a virtual number , you will never have to share your personal phone number with leads and customers again, unless you need to. All your calls will be directed to a number you wish to – preventing your phone from buzzing all the time even when you’re not available.

Click-to-call

Click-to-call allows your leads to get to you with the click of a button. Whenever you publish your contact number online, click-to-call will allow your customers to just click on the number and start a call, without dialing it in their mobiles. No hassle for the customer, more revenue and conversions for you.

OUTCOME

With the integration of toll free number he can record the attended calls and can track the calls which were missed. He can understand the sentiments and preferences of the prospect. Through OBD he can form a SMS about offers, discounts etc. and can send to the existing and new clients which is one another way of increasing sales by attracting customers. Through Missed Call Solution he asks for a feedback by the customers in order to upgrade himself. With click to call feature he gets the calls of enquiries directly from his website source. All the calls are now managed and he has retained his brand value.

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